Top 5 Ideas for Selling More Styrene

Posted on November 28, 2011 by Sina Lite

Styrene is a thin, light-weight, durable and economical PVC sheet. It is most often used indoor/outdoor as inexpensive signs. Some of the common uses for styrene include free standing displays, billboards, POP displays, bus advertising, temporary signage and trade show exhibits.
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The Secret to Higher Magnet Sales for Print Brokers

Posted on November 25, 2011 by Sina Lite

Magnets have been an essential part of print brokers and printing salespeople’s marketing tool kit for decades. They’ve built loyalty for thousands of businesses that use them properly. There are many uses for magnets which will help you sell more of them once you realize this.
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Value Postcards: Redefining Value for Print Brokers

Posted on November 23, 2011 by Sina Lite

Discounting is not a panacea that lasts forever. When you can offer print broker clients a less expensive alternative that is hardly noticeable, you can expand your client base to customers who are on a tighter budget.

Sinalite has just introduced a new product called Value Postcards which you can sell to your printing clients at a 20% difference in cost. The only difference is the weight of the postcard. The quality, AQ coating and durability are all the same.
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What is a Print Broker and What Do Print Brokers Do?

Posted on November 21, 2011 by Sina Lite

Technology has changed the printing industry forever. Today every office and most homes have laser and four color digital printers which churn out quality never imagined before except from large industrial printing presses.
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Using Trade Shows to Promote Your Printing Broker Business

Posted on November 18, 2011 by Sina Lite

There are several ways for you to generate revenue for your printing business. We have found a few to consistently be reliable to bring in print sales.

One way is trade shows. There are local trade shows put on by your local Chamber of Commerce and other business groups and national trade shows put on by your niche market’s trade association.
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The Top Six Ways to Sell Wholesale Printing as a Broker

Posted on November 16, 2011 by Sina Lite

In this economy wholesale print brokers need new ways to attract and qualify quality leads. A good flow of quality leads will help keep your sales people motivated, reduce your advertising and selling costs and boost overall marketing efficiency and sales.
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Starting a Printing Business as a Print Broker

Posted on November 14, 2011 by Sina Lite

You may be startled by this statement but you are not in the printing business, you are in the marketing business selling printing services. To start a business, you’ll need essential office tools like a computer, desk, filing system, software, etc.
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Setting Up a Sales Campaign for your Printing Business

Posted on November 11, 2011 by Sina Lite

With the average cost of face to face cold calls going through the roof, print broker sales organizations are testing new ways to bring back a higher quality of sales leads for their salespeople. A good flow of quality leads will help keep your salespeople motivated, reduce your advertising and selling costs and boost overall marketing efficiency.
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Marketing Your Online Printing Service

Posted on November 9, 2011 by Sina Lite

Websites have become a necessary part of any successful print broker’s marketing efforts. Some print brokers do business exclusively on the web, while others use their web presence to create brand awareness and lead generation.

By using the web and embracing these web marketing principles you’ll make a better impression, attract more traffic and generate more leads and sales.
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Achive Greater Sales by Upselling More Print Products to Your Clients

Posted on November 7, 2011 by Sina Lite

As a print broker you are more likely to succeed when you sell print packages versus individual printing items. Because the printing process is a volume sensitive business, it is easy to upsell clients to purchase larger quantities of flyers, brochures, business cards, pocket folders and envelopes. Simply tell them, for example, “for $10 more you can get an extra 100.”
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